When everyone understands and believes in the shared goal, they are motivated to work cohesively.
The Smart Shopper Pulse – Revolutionizing Consumer Insights for Google
Problem Statement: In the dynamic landscape of consumer behaviour, Google identified a need for real-time and comprehensive insights into shopping and research behaviours across various product categories. The challenge lay in understanding the evolving patterns, especially during the unprecedented times of the COVID-19 pandemic. The existing data from the global research initiative in 2019 required […]
Challenges and Opportunities in Implementing AI in Business Intelligence
The concept of a multi-brand system has gained traction, allowing businesses to manage various brands.
Data visualization tool: Comparison of Tableau, Looker Studio, and Power BI
A well-defined statement helps participants focus their creativity and ensures everyone is on the same page.
Intelligent Insights Transformation for NHS Cancer Services
When evaluating potential agencies, consider their expertise in various aspects of branding and design.





